X.O

XO (also known as XO Records) is a Canadian record label founded by singer the Weeknd, his managers Wassim Slaiby and Amir "Cash" Esmailian, and his creative director La Mar Taylor. Slaiby also is the CEO. As of 2012, it operates as a subsidiary of Universal Music Group, and is distributed through Republic Records.

The label's current acts include the Weeknd, Belly, Nav and Chxrry. The label has had seven projects debut at number one on the Billboard 200: Beauty Behind the Madness, Starboy, My Dear Melancholy, Bad Habits, After Hours, Good Intentions and Hurry Up Tomorrow.

Kunci yang paling sering muncul adalah Am, Bb, C, Dm dan F, jadi sebagian besar lagunya bisa dimainkan dengan kunci dasar. Nada tiap lagu bisa dinaikkan atau diturunkan dengan fitur transpose.

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